Home
/
News updates
/
Latest news
/

Stacking 2 ab ads: a new opportunity for revenue growth

Discussions Heat Up | Users Question Feasibility of Stacking Ads

By

John O'Sullivan

Mar 26, 2026, 07:16 AM

Edited By

Olivia Smith

2 minutes reading time

An illustration showing two AB ads stacked on a digital screen, showcasing effective ad timing for better revenue

Players Propose New Ad Strategy

On forums, players are questioning whether stacking two ads, including one from outside the US, could lead to increased ad views and revenue for developers. Given the current 20-minute interval between ad views, many see potential in adjusting this model.

The Challenges of Timing Ads

The current structure, where users can only time ad views every 20 minutes, faces criticism for being inconvenient. Players argue that a new approach could boost earnings without sacrificing engagement. "Stacking two ads makes sense," noted one commenter, while another expressed skepticism, saying, "It will always be a 20-minute timer to encourage app use."

Profitability Concerns

While some players support the idea, concerns about profitability loom large. One user shared, "If you run multiple ads back to back, AE earns less, which makes everything less sustainable for them." This highlights a tension between user desires for more accessibility and developersโ€™ needs to maintain revenue.

"This sets a dangerous precedent for the appโ€™s future," warned a player citing earlier experiences where ads were more frequent.

User Sentiments

The dialogue reflects mixed feelings:

  • Skepticism: Many doubt that developers would change the ad structure to allow stacking, fearing it may hurt profits in the long run.

  • Frustration: Users express frustration at the current timing constraints, hoping for a more user-friendly approach.

  • Support for Longevity: Players recognize the importance of AE's sustainability and profitability, agreeing that equity for developers is crucial.

Key Points

  • โ˜‘๏ธ Users are advocating for a stacking mechanism for ads to boost revenue.

  • ๐Ÿ”บ Critics argue maintaining a 20-minute timer encourages consistent app engagement.

  • โš ๏ธ Concerns about profitability suggest stacking ads may not be feasible long-term.

End

As discussions around ad stacking continue, itโ€™s clear that users are hungry for a model that balances accessibility with profitability. Will developers listen to their community's calls for change? Time will tell.

The Road Ahead for Ad Strategies

As the debate over ad stacking unfolds, thereโ€™s a strong chance developers might explore new ad formats to align with user expectations. With a growing number of players advocating for change and expressing willingness to engage more, itโ€™s likely we could see experimental ad structures by late 2026. Experts estimate around a 60% probability that developers will test stacking in select markets, balancing higher engagement with the need for revenue stability. If these trials prove successful without harming profitability, it may redefine ad strategies moving forward, paving the way for a more user-centric approach without major disruptions to developers' earnings.

Echoes of the Music Industry

A similar situation once played out in the music industry when streaming services began rising in popularity. In the late 2000s, artists and producers debated whether to embrace the new model or stick with traditional album sales. The shift to streaming eventually led to broader access for audiences and significant changes in revenue models. Just like musicians had to rethink their approach to balance audiences' needs with profitability, developers today may find themselves navigating similar waters. As users demand more adaptive advertising, the industry could experience a musical-like revolution in app monetization strategies.