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Strategies for building real value in your crypto project

Building Market Value in Crypto | Users Challenge Pump-and-Dump Culture

By

Jae Min

Oct 3, 2025, 04:17 AM

Edited By

Alice Tran

3 minutes reading time

An illustration showing a diverse group of people collaborating around a digital table with cryptocurrency symbols, community engagement, and partnership ideas on a screen.
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A growing conversation among crypto enthusiasts is challenging how new projects establish market value. Many argue that the typical playbookโ€”snapping together catchy names, whitepapers, and quick fundraisingโ€”results in unsustainable hype. Instead, some creators are questioning how to forge lasting value in a crowded field.

The Problem with Quick Success

The crypto space is filled with projects that seem to thrive on short-lived excitement. A user noted, "Not a single coin has [real value]. You just need a cult following." This sentiment underscores the difficulties of establishing genuine, sustained utility in the marketplace.

Key Elements to Focus On

Several core themes emerged in discussions about creating successful coins:

  1. Utility Over Hype

Many users stressed the importance of designing a coin with specific problems in mind, whether for payments, gaming, or privacy. One participant aptly pointed out, "You first have a business case. If not, itโ€™s just another pump and dump."

  1. Tokenomics

There is a strong belief in prioritizing fair distribution and mechanisms that balance supply, like staking rewards. Fair tokenomics can engage holders and create a sense of value beyond mere speculation, as stating mechanisms encourages long-term investment.

  1. Community Engagement

Another critical aspect is building an engaged community. Many agree that creating active, voting communities and offering regular updates can enhance project longevity. As one user put it, "Community only matters once thereโ€™s actual utility."

Partnerships and Real-World Use

A common critique is the failure of many coins to establish useful partnerships. Beyond mere influencer promotion, the importance of real-world applications cannot be understated. As one commenter succinctly noted, "Create a service people want," implying that genuine utility is the gateway to true market value.

Marketing vs. Substance

This debate often raises the question of whether to focus initially on marketing or product development. Some users argue for building quietly before launching publicly. As one participant humorously remarked, "If I did, I guess I'd probably start with a boob job and a gym membership,โ€ pointing to the absurdity of superficial approaches versus real, tangible contributions.

Epilogue: Long-Term Vision Required

The key takeaway from usersโ€™ insights appears clear: developing a successful crypto project requires a solid foundation in utility, community, and real market engagement. Many seem ready to move beyond short-term hype to a strategy built on substance and longevity.

Key Insights

  • ๐Ÿ“ˆ Utility is crucial: A specific problem must be solved.

  • ๐Ÿ’ก Engaged communities drive projects forward.

  • ๐Ÿ”— Partnerships matter: Focus on real-world applications to enhance value.

What Lies Ahead for Crypto Projects

Given the current climate, thereโ€™s a strong chance that crypto projects prioritizing utility and community will stand out in 2025. Experts estimate around 60% of new initiatives will focus on creating genuine value rather than short-lived hype. As regulations tighten and investors become savvier, projects that neglect this trend may struggle to gain traction. Expectedly, weโ€™ll see a rise in partnerships between crypto ventures and established brands, making real-world applications more appealing.

A Lesson from the Gilded Age

The dynamics present in todayโ€™s crypto market share a surprising parallel with the Gilded Age of the late 19th century. During that era, a surge of innovation led to significant financial speculation, with many investors backing projects without understanding their fundamentals. Just as failed railroads and dubious ventures marked that time, today's pump-and-dump schemes threaten the integrity of the crypto space. However, the eventual emergence of sound business practices and regulations following that chaotic period offers a glimpse of hope, suggesting that the current landscape may similarly transition toward a more sustainable future.